Grip
Adjustable tote bag
135 EUR
Versatile tote bag crafted from recycled polyester interlock knit fabric.
17 products
Our portrait of London focuses on what’s most essential to any great city: the people.
Approaching a selection of Londoners as we approach the design of our Essentials, we asked each of them to choose one thing that's essential to making their craft great.
What’s the most essential part of a great film? A great melody? Styling an outfit? Or simply a great day in London?
We were curious. You might be too. Read Ife's take on melodies below.
Ife Ogunjobi
View
Grid
What’s the most essential part of a great melody?
It has to be memorable.
If people can't sing back the melody of your song, then it's not truly embedded in them. I want my music to be part of people's lives, to make their high even better and to bring healing through their pain. So, I have to make music that sticks.
Otis
Straight leg relaxed fit jeans
190 EUR
Relaxed-fit jeans cut from midweight 12.4 oz organic cotton denim.
Jett
Organic cotton embroidery tee
80 EUR
Medium-weight t-shirt made from organic cotton, featuring a dry, textured handfeel and sturdy structure.
+1
Colby
Regular fit oxford shirt
120 EUR
Regular-fit oxford shirt in yarn-dyed organic cotton with a straight hem and wide placket, finished with an NN.07 flag label and back hanger loop.
+2
Owen
Premium suede two-way zipper jacket
925 EUR
Suede jacket crafted from premium goat suede with a soft, luxurious handfeel and a subtle drape.
Colby
Logo Regular Fit Oxford shirt
120 EUR
Button-down shirt crafted from soft organic cotton oxford.
+3
Kay
Relaxed fit wool blend pant
215 EUR
Relaxed-fit pants crafted from a washable wool-blend fabric with a drapey handfeel.
+4
Mick
Classic tank top
55 EUR
Tank top made in an organic cotton blend with a touch of stretch.
Kay
Straight leg relaxed fit linen pant
190 EUR
Relaxed-fit pants crafted from European linen fabric with double pleats.
+2
Russell
Organic cotton crew neck sweater
160 EUR
Crew neck sweater crafted from organic cotton in a soft boucle yarn.
+1
Sammy
Polo polo
215 EUR
Classic polo shirt in an organic cotton and silk knit with hidden placket.
+1
Viewing products 1-17 of 17