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HOME •  CSR •  VISION •  SUSTAINABILITY

SUSTAINABILITY

DEADLY DEDICATED

POLICIES

Our priority is to develop the best possible product, while keeping our impact on the environment, humans and animals in line with our policies.

To comply with the goals and commitments that we’ve set, we have developed a list of policies that cover issues from human rights violations and animal welfare, to chemical legislation, environmental concerns, and other climate related initiatives.

The factories we work with must read, discuss and sign off on these policies. Furthermore, we encourage leaders to organize an open discussion with employees on how to best apply these policies.

We strive to be accountable and responsible, these policies represent our vision of sustainability and serve as the basis for our behavior.

CLICK HERE TO READ OUR POLICIES
CLICK HERE TO READ OUR CODE OF CONDUCT

CONSUMER GUIDE

Up to a quarter of a garment’s carbon footprint comes from the way it is cared for, to which we see the necessity to guide our consumers in how to care for their clothes.

We have developed a Consumer Guide with advice on how to wash and care for clothes, how to make them last longer and what to do with them when they are worn out.

GENERAL INFO

Air out your clothes. You don’t need to wash your clothes after wearing them just once. Hanging the clothes outside to air is often enough to regain a fresh feeling.

Wool is self-cleaning. Spot clean when necessary.

Denim doesn’t need to be washed more than a couple of times a year. Instead, air them out and spot clean when necessary.

Wash garments only when they are dirty.

BEFORE WASHING

Pre-treat stains.

Close buttons and zippers.

Turn clothes inside out.

In the case of coloured textiles, do not use a universal detergent that uses oxygen for bleaching purposes, unless the bleaching symbol allows its use.

A separate frst wash of new coloured textiles may be appropriate

WASHING

Wash at low temperatures & spin.

Washing at 30 degrees instead of 40 will save around 40% energy in a year.

Wash on an easy-care programme if possible and only wash full loads.

Use a laundry bag for fine materials such as silk, viscose, wool, and TENCELTM.

Use a Zero MicroWaste washing bag when washing synthetic materials in order to minimise the shedding of micro fibres from the clothes into the water system.

DRY CLEAN

Only dry clean when necessary.

Look for dry cleaners that offer a greener alternative to traditional dry cleaning methods. Their cleaning processes are also gentler on the clothes.

IRONING & STEAMING

Only iron or steam when necessary.

Immediately remove clothes from the washing machine and hang-dry them to minimise creases.

Hang your dried laundry in the bathroom while you shower – the steam can help smooth out creases.

Elastane and lycra fibres are sensitive to heat, so use a damp cloth periodically when ironing

DRYING

Hang-drying your clothes will help them stay in shape, last longer, and saves up to a third of its carbon footprint compared to using a dryer.

Dry wool and other knitted items flat to prevent them from going out of shape.

Only tumble dry when absolutely necessary.

If necessary, fill tumble dryer completely, but do not overload.

If you do use a tumble dryer, remove the clothes when they are dry and do not ‘overdry’.

CARE & REPAIR

Never hang wool or knitted garments. Instead lay them flat to dry and store to prevent them from going out of shape.

Brush your wool clothes with a clothing brush to reduce pilling and remove unwanted residue.

Brush a sweater stone gently across your wool clothes to remove pilling.

Always repair your clothes before considering replacing them. Ask your local tailor or get inspired by the Care and Repair guide from Patagonia.

AFTER USE

Due to the number of resources required to produce one piece of clothing, it is important to keep these resources in the loop for as long as possible. When you no longer wish to keep your garment, please make sure it is reused or recycled at the highest possible quality level.

If the garment is still in good shape without any holes or signs of damages, pass it on to friends or family, sell it, hand it in at a second-hand store or give it to a local charity organisation.

If the garment is no longer usable, (e.g. a lonely sock, a shirt with a hole in it, etc.), please hand it in to textile collections, such as H&M’s Garment Collecting, where the garments will be recycled as textile fbres or used to manufacture absorbers and insulating materials.

This also applies to bed sheets, old rags and any other textile waste you might come across.

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